Optimising Website Images for SEO
Optimising website images is crucial for SEO. This involves compressing file sizes, using relevant file names and alt text, and ensuring images are properly formatted. Compressed images load faster, improving the user experience and boosting search engine rankings.
Alt text provides search engines with a description of the image, helping them understand the content and context. Utilising descriptive, keyword-rich alt text can enhance a website's visibility in image search results.
The Importance of Website Architecture
The structure and organisation of a website's content, known as website architecture, can significantly impact its SEO performance. A well-planned hierarchy and navigation system make it easier for search engines to crawl and index the site's pages.
Ensuring that URLs, page titles, and internal linking follow best practices can improve a website's discoverability and enhance the user experience. A logical and intuitive website structure contributes to better search engine rankings and increased traffic.
